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Maximizing Your Investment < Home
   
    "Insanity is doing
the same thing
over and over again     and expecting  different results."
             Albert Einstein
Long gone are the days of uncapped advertising budgets. Today, marketers are being held accountable for quantifiable results and often must obtain campaign buy-in from key management members. Advertisers have learned the hard way that untargeted and unmeasured online campaigns do not bring positive business results.

We make the extremely complex tasks involved with targeted online advertising quite simple for the advertiser.

1. Provide Anacapa with your creatives, target objectives, and guidelines, and submit your advertising fees.

2. We set up your campaign and test it to ensure optimized delivery and accurate reporting. Communication is sent to target Network Partners outlining your ad type, size, content, and payout rate.

3. You monitor campaign reports in real-time via our friendly user-interface ? anytime, anywhere ? and make adjustments as needed for maximum ROI.

4. Re-target your campaign, if needed; re-run campaign, or develop new campaigns for increased awareness, brand building, leads, and sales.

To ensure the highest level of return, we:

  • Work with you to determine objectives that align with your budget
  • Help you to establish campaign metrics to ensure you meet your end goals
  • Continually monitor your campaign, and offer on-the-fly optimization
  • Provide deep campaign reporting so that you can make effective decisions

We Give You the Tools You Need to Get Results

Anacapa provides an effective solution for reaching global markets with localized messages. The combination of localized ad content and geographic targeting can produce dramatic returns. Comprehensive reporting provides our clients with insight into campaign effectiveness, so intelligent decisions can be made quickly, before critical resources are consumed.

Our Internet advertising solutions provide advertisers with the following key benefits:

  • Smart data sets, instead of raw information collection
    • Actionable reporting by location, Network Partner, campaign, ad, year, month, quarter, week, day, hour, browser, operating system, connection speed, and more
    • High-level summary reporting for quick reviewing
  • Deep campaign analytics
  • Increased revenues
  • Ability to enter new markets
  • Extended brand reach with localized targeting
  • Larger customer-base
  • Tremendously improved advertisement relevancy
  • Higher response rates
  • Better return on resources invested
  • Profitable campaigns
  • Real-time optimization throughout the entire campaign life-cycle
  • Metrics to meet your business objectives
 
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